The podcast for global marketers to hear experts talk about opportunities and challenges in increasing multilingual lead gen and revenue. Explore the highs and lows and then delve into best practices for strategies, technologies, processes and quality for translation, transcreation, localization and more.
Episodes
Thursday Oct 01, 2020
Machine Translation - Will it or Won’t it? - Show #2
Thursday Oct 01, 2020
Thursday Oct 01, 2020
Google Translate, Website Translation Plug-in from Google, or Human Translation - Ed Marsh of Consilium Global Business Advisors and Wendy have a years long debate as to whether you can leverage translation technology in Global Marketing.
Hear each of their sides on today's episode.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Ed - https://www.linkedin.com/in/edwardbmarsh/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
Thursday Oct 01, 2020
Welcome to the Global Marketing Show -Show #1 INTRO
Thursday Oct 01, 2020
Thursday Oct 01, 2020
The Global Marketing Show is a new podcast from Rapport International.
Each week we will talk to experts in global/international business, marketing, culture and diversity about their experiences, fears, challenges and successes.
We'll learn how to build a strategy and process for selling to customers in other countries or who speak another language, where to start when you want to export, mistakes that have been made and how to overcome or avoid them, and hopefully we'll have some fun and laughs along the way.
Listen and subscribe so you never miss an episode. And reach out to me on LinkedIn if you have any requests for topics or guests who can add to the discussion.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com