The podcast for global marketers to hear experts talk about opportunities and challenges in increasing multilingual lead gen and revenue. Explore the highs and lows and then delve into best practices for strategies, technologies, processes and quality for translation, transcreation, localization and more.
Episodes
Wednesday Jun 23, 2021
Former Cigna Chief Brand Officer talks Global Marketing - Show #41
Wednesday Jun 23, 2021
Wednesday Jun 23, 2021
Stephen Cassell has a distinguished career in global marketing working for and rising up through the ranks of Cigna, JP Morgan, and HSBC.
Hear about his fears, how he got his first position in global marketing, avoiding mistakes, and suggestions he has for communicating globally while managing a brand.
Connect with Wendy - https://www.linkedin.com/in/wendypease/
Connect with Stephen - https://www.linkedin.com/in/stephenacassell/
Music: Fiddle-De-Dee by Shane Ivers - https://www.silvermansound.com
Comments (0)
To leave or reply to comments, please download free Podbean or
No Comments
To leave or reply to comments,
please download free Podbean App.